
It's zero emission (if you don't include the production of the energy).
It can be parked like a motocycle - so you don't need to look for a parking space!
It can be driven without a helmet, if you want (in most countries), so less of a hardcore vehicle compared to real motocycles.
I know a number of people who loved the C1. Obviously though it didn't bring the sales figures expected and BMW stopped production after only 3 years. With the BMW C1-E we could have seen a resurrection, but obviously BMW decided to not produce this one. Big mistake in my eyes, as for marketing purposes this would be at least as convincing as the Mini-E.
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