It has been around for quite a while, the small city car from Aston Martin. Now they have published "official pictures". Well, it hasn't changed much it seems, it's still a Toyota IQ with some Aston design elements. Now, I somewhat do like the IQ, as it's a clever package and offers some interesting engineering features. But if I like it for € 12'000.- or so it doesn't mean I would pay twice that money to have an Aston badge on it. Car history is full of such failures, remember the Austin Allegro Vanden Plas? So, my advice to Aston is, forget it.
Wednesday, December 16, 2009
If Aston Martin needs a Mini, is this the answer?
It has been around for quite a while, the small city car from Aston Martin. Now they have published "official pictures". Well, it hasn't changed much it seems, it's still a Toyota IQ with some Aston design elements. Now, I somewhat do like the IQ, as it's a clever package and offers some interesting engineering features. But if I like it for € 12'000.- or so it doesn't mean I would pay twice that money to have an Aston badge on it. Car history is full of such failures, remember the Austin Allegro Vanden Plas? So, my advice to Aston is, forget it.
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