Saturday, June 12, 2010
Is the Tesla changing the world?
There are more Teslas in Switzerland (per capita) than anywhere else in the world. Actually, you now see them quite often. I have been writing about the Tesla before. It's based on a great car (Lotus Elise) and has been able to retain its donor car's handling excellence despite the extra weight. Combine this great basis with an ecological drivetrain and a courageous choice of battery technology and you actually have a pretty good car. The fact that you now see a Tesla besides an Audi R8 or a Ferrari 458 Italia at the airport lottery (win a great car for just 20 £) supports the assumption that owning a Tesla is quite hip. What do people use the Tesla for? I have no clue. They probably don't use it for traveling (range to narrow) and neither on a race track (you will not be able to complete a lap at the Nurburgring with the Tesla before the battery is empty) and for shopping it's probably not practical neither. So it's rather an item to own (and show) than one to use. Good so, if you can afford it. But there are not enough people in this segment to make Tesla a true success.